levis web site

[Gregg1100]

Hi,
At least they have put the zip/button fly on the so called men/boys side. I did actually email Levi to ask if they had plans for a male skirt line---was supposed to have an answer within 24 hours---that was by Monday of last week--nothing. I take that as a NO, lol.
Greg

[Stu]

This is the sort of development that needs to be exploited.

Let's see if we can get some momentum for this by getting this out into the media. How about everyone here writing to one or more media organisations saying that the world famous jeans maker, Levis, have introduced skirts for boys, and giving them the links to the two garments. That would a great "human interest" story, or would make a feature on a page about parenting etc. It would be good free publicity for Levis and might encourage other clothing manufacturers to do the same, perhaps extend the range and maybe even the age-range to include older boys.

Stu

[Stu]

Further to above, I just emailed Parenting.com. See if they are interested enough to publish this as a story.

Stu

[matman]

FYI yesterday morning I saw the thread to Levi's. I sent them a question about offering their skirts in larger sizes for men. By late afternoon I received a reply similar to that referenced above. Interestingly enough I'd asked if they were offering skirts for men, and the reply indicated that they did not have either a custom program nor KILTS for men. Thot that was interesting.

[Stu]

A friend of mine tells me she has writtento Practical Parenting magazine today, and she has had a reply asking further questions and thinks they are going to cover the story. That probably means they will get in touch with Levis who, hopefully, will realisethe value of free publicity.

If we are really really lucky, this could snowball, :cheer: so PLEASE GET WRITING.



Stu

[binx]

The reason for making skirts for toddlers is easy access for nappy (diaper) changes. Thankfully this does not apply to most adult males so I don't expect to see Levi's extending their range in the foreseeable future.

Dave

Practical skirts for toddlers maybe...

binx

[Stu]

These ads may, on the surface, seem significant only to people who buy clothes for male toddlers, but think a little more deeply. Firstly, they are made upto age 7 - and 7-year-olds don't wear nappies. Secondly, and more importantly, they challenge the very basis of the idea that males can't wear skirts. It shows that they can: it shows that a world famous manufacturer is making skirts for males and these skirts are not at the fringes of fashion, but are practical , everyday wear. It undermines the very hegemony which stops YOU going shopping in your favourite skirt.

It may seem a very small development but every oak tree began as a little acorn. This is one acorn we should carefully plant and water and feed and tend. With a bit of luck and a lot of publicity, these skirts for small boys will sell and then other manufacturers will emulate Levis, and make them cheaper. Suddenly, it's all the rage for little boys to wear denim skirts - then they start to make them for bigger boys - then for men.

If we ignore it, it will fizzle out and come to nothing.

I have written to Sky News and Parenting .com. A friend of mine has written to Practical Parenting ( a major parents' magazine here in the UK). Who have YOU written to?

Stu

[dragonslain]

I shot off an email to Levi's this morn and I just got the reply.

“Thanks for taking the time to contact us at Levi Strauss & Co.
Unfortunately, we have not updates on manufacturing any men's kilts (skirts) however your interest will be forwarded to our management team.
In the meantime, we suggest you continue to check out our website for product updates.
If you still have questions, please call us at 1-800-USA-LEVI. We're available Monday - Friday, 6:00am - 4:30pm PT. “

I found this interesting for two main reasons.

1) I never used the word kilt in my original email.
2) The phrasing of “no updates on manufacturing…” makes me wonder if Levi’s is doing some R&D on men’s kilts (skirts)

[dragonslain]

I thought some people here might find this of interest. Last May I had sent them an email asking about them making kilt and men’s skirts. This way the reply then:

“Thanks for taking the time to contact us at Levi Strauss & Co.
We are committed to manufacturing products and sizes that reflect current market demands. To this end, our team of market research professionals works continuously to analyze the apparel needs of our consumers. This is an ongoing process in which feedback from thousands of consumers nationwide plays a critical role and we value your input. Your interest in this style will get passed along to product managers.

Chris thanks again for contacting us. If you need additional assistance please give us a call at 1-800-USA-LEVI or visit our website, Levi.com Monday through Friday 6:00am - 4:30pm Pacific Time. Or just write us back.”

[dragonslain]

Who have YOU written to?

Stu

I wonder if this should be sent in to the Seattle P-I. It could be a juncture off the Utilikilts story they did a few months ago.

[Stu]

I wonder if this should be sent in to the Seattle P-I. It could be a juncture off the Utilikilts story they did a few months ago.

Great idea! Last night I wrote to the BBC. We'll see if they're interested. My angle was that this is something which was normal for little boys a century and more ago and it's nice to see the fashion coming back.

Stu

[Milfmog]

...Who have YOU written to?

GMTV (via their website). My wife reckons it could fit in well amongst their fashion items, I'm not holding my breath but you never know.

Have fun,


Ian.

[Brandy]

When are Levis, Gap, etc. going to make skirts for men This has been a question asked many time on different websites.

The answer always comes back as not a big enough market. I even sent a few of those emails off.

Other than the automatic machine responce I did get a human followup once. I do not remember wether it was from Levi's or Gap, short answer was: "That's why the zip is right closing AND we make extended range of larger sizes." you just need to find a store that carries them. It may have been Gap. I believe the guy was a skirt wearer himself, even though he did not say so.

At my local Gap I had one sales girl mention two things 1) lots of males were trying on and wear womens jeans. 2) It was almost impossible to get a woman to try on men's jeans when the sales girl knew the male jeans would fit better. All of this while I was trying on a skirt! The sales girl did not care one wit that I was male, she just wanted to get me a good good fit.

-- Brandy

[binx]

I do not remember wether it was from Levi's or Gap, short answer was: "That's why the zip is right closing AND we make extended range of larger sizes." you just need to find a store that carries them.

-- Brandy

I had to check my Old Navy denim skirts and it's true. The zip is right closing on both, so technically speaking they are already men's skirts, or at least unisex.:ninjajig: We need to be out there wearing them! I did write them about the levi's skirt and if they are going to make men's soon.

binx

[Stu]

When are Levis, Gap, etc. going to make skirts for men? This has been a question asked many time on different websites.

The answer is simple - it is when that are satisfied that men will be prepared to buy them for themselves. But that's why this latest development could be exciting - IF AND ONLY IF we exploit it.

A mainstream clothing manufacturer selling skirts for small boys has put a small but discernible crack in the solid and previously apparently impenetrable status quo - the unwritten law which dictated that:

[CENTER]A MALE CAN NOT WEAR A SKIRT[/CENTER]

Now we can either ignore this and wait until the fracture heels over itself and disappears. Or we can try to widen the crack by applying pressure (through public exposure) in the hope that, given time and determination, the whole edifice comes tumbling down and the law is re-written to read:

[CENTER]A MALE CAN WEAR A SKIRT JUST AS A FEMALE CAN WEAR TROUSERS[/CENTER]

Public exposure is the answer. If mothers see that little boys can wear skirts, and a big name like Levis are making skirts for them, then their mindset will change and it will gradually become as OK for a small boy to wear a skirt as it is for him, for example, to have long hair. Once it becomes acceptable for small boys, the ages for which it is acceptable and even fashionable will inevitably rise. Wranglers, for example, may extend the age range to 10 years. Someone else extends the age to 14, and then they become a teenage fashion - especially if a well known pop band sets a precedent. Once it becomes acceptable for teens, it is only a matter of time before something along the same lines becomes available and acceptable for adults. Just imagine walking into JC Penney (US) or Marks and Spencer (UK) and seeing ranges of denim and corduroy skirts for men! A worthy goal.

Unless we act now, it will remain a dream, so get writing. If you don't, then you can bet that next season skirts for boys will no longer be on the Levis website and we'll have to wait another decade or two to see any further promising signs.

Stu